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Archive for the ‘Arizona Photographer’ Category

The Wei Of Chocolate is a unique company that approaches the chocolate choice from a Zen and holistic approach…”Learn what you need to know to eat chocolate everyday, and have it be a path to health+wellness.” All of their products and flavor profiles are organic, vegan, fair trade coco and GMO-free. We were asked to do photography for their new website.

SHOT 5

SHOT 4

SHOT 3
These are couple banner shots in the site layout.
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Back to basics…light against dark, dark against light, form and the beauty of the object.

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Driving around and rushing to get errands completed…I slow to make a right turn and out of the corner of my eye I see a giant sandwich…hmmm that looks tasty. What a shocker it is to see food shots I’ve done on the side panel of a truck…like a billboard on wheels.

It’s always nice to be surprised!

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18-Foot_Trucks
53-Foot_Semi
14-Foot_Trucks

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The best way to start a new year is with lots of brownies! We’ve been working with Fairytale Brownies for just about seven years and the covers are always a fun part of the project. Here are of couple of the covers that will grace this years mail boxes.

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BROWNIE COVERS 2014_1

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I was in Italy this past September. I’ve never been out of the country before other than a trip to Vancouver Canada or Nogales Mexico, which is not saying much! My work takes place in a dark 2000 square foot studio shooting things that don’t talk back…still life, food and product. I saw this European trip as an opportunity to shed the constrains I place on myself in my daily photographic routine. I decided to take one camera and one lens. My choice was the 50mm lens which best resembles our own visual view of the wold as seen through our eyes. I wanted to shoot the people, places and tables-scapes that I immediately responded to without any preconceived notions.

My approach to shooting people was to shoot mostly from the hip (literally) I didn’t want anyone knowing they were being photographed. This was very exciting because I never really knew what I was going to get, and that didn’t matter.  I let my intuition and understanding of the field of view of my lens guide me. After each day of shooting I would go back to the hotel and look at my files and enjoy the surprises.

I let everything I shot be quick, spontaneous and completely composed in the full frame of the viewfinder. I kept a promise to myself that I wouldn’t crop my way into a better picture…it must all be there in frame or forget it.

So here are some of the results…Enjoy!

CITIZENS 5
CITIZENS 4
CITIZENS 28
CITIZENS 16
CITIZENS 3
CITIZENS 35
SIGHTS AND SOUNDS 3
SIGHTS AND SOUNDS 12
SIGHTS AND SOUNDS 4
SIGHTS AND SOUNDS 27
SIGHTS AND SOUNDS 14

SIGHTS AND SOUNDS 17
TABLE SCAPES 19
TABLE SCAPES 8
TABLE SCAPES 3
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TABLE SCAPES 12
TABLE SCAPES 2
TABLE SCAPES 7

TABLE SCAPES 10
TABLE SCAPES 21

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I think it’s great that Phoenix keeps adding unique restaurant venues with fresh menu ideas and ingredients. The Taco Guild is a perfect example of this movement towards the creation of the overall experience of dinning out.

We were contacted by the creative folks at the James Agency to do the food photography for the website. The restaurant is in a refurbished old church with a mid-century modern feel so it made perfect sense to style and shoot the food in a rustic and believable way. So lick your chops and enjoy some of the images and the way they were used on their site.

THREE FISH TACOS

THREE TACOS

SINGLE TACO

TEQUILA
THREE TACOS AND SIDES
SALAD
This how they fit into the template:

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Picture 14

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It’s getting to be holiday time and Sprouts Farmers Market is ready with some new and unique recipes to spice up the season. The studio was asked to create a series of recipe shots with a “Bon Appetite Magazine” feel where things are styled more loosely and have a believable feel. The creative director built the surface we shot on and the stylist choose a rustic approach to the propping.

A special thanks goes out to Tim, Maggie and Dina as well as the food-stylists Kim and Jill and my assistant Rob!

GLUTEN FREE TURKEY
ARIPCOT CANAPES
ROASTED SWEET POTATOES AND PEARS
LEMON BRUSSEL SPROUTS

CRANBERRY AND CHERRY SAUCE
SPINACH AND MUSHROOM SALAD
CRANBERRY SALSA AND CHIPS

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